Using ChatGPT To Create An SEO Strategy
Van derden31/10/24
Join a hands-on workshop focusing on leveraging AI for SEO strategy tailored for life sciences startups and scale-ups. Learn how to use ChatGPT and Moz for advanced keyword research and transform these insights into a robust content calendar.
This workshop is ideal for entrepreneurs, marketers, business development managers, and content creators in life sciences startups and scale-ups aiming to boost their online presence. It’s also well-suited for those in charge of their company’s SEO strategy or managing specific marketing content.
Location: PLNT, Leiden
Date: 31 October 2024
Time: 15:30 – 17:00 + Drinks!
Programme:
Introduction & ChatGPT-driven SEO (20 minutes)
In the ChatGPT-Driven SEO Introduction, you’ll learn to use ChatGPT for keyword analysis to shape blog topics and clusters. This approach aims to improve your content’s search engine rankings, ensuring it appears prominently in search results and reaches the intended audience effectively.
Keyword Research (30 minutes)
You’ll start by using Moz to see what your potential customers are searching for and what keywords your competitors are targeting. This guides your initial list of relevant keywords. Then, you’ll dig deeper into each keyword to enhance your SEO strategy. This helps you craft well-informed blog topics and organize them into content clusters that match search trends and audience interests.
Concrete Takeaway: Refined list of SEO-enhanced keywords and a structured plan for blog topics and content clusters, to increase your online visibility.
Developing Your SEO Strategy (30 minutes)
In this exercise, you’ll use your refined keyword list to create a preliminary SEO strategy. This strategy will outline initial steps for integrating these keywords into your website’s existing and new content. You’ll also start to prioritize content generation and plan the execution on your website & LinkedIn.
Concrete Takeaway: A structured preliminary SEO strategy, ready to be implemented to boost your site’s visibility and search rankings.
Actionable insights are our priority
Bring your draft SEO strategy or any specific content you’ve planned already to the workshop. We can provide on-the-spot feedback, helping you refine your approach for optimal search engine visibility.
For more information, please visit the website.